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WE WERE BORN
TO EMBRACE DIVERSITY
We are not a traditional PR firm, but a culturally strategic boutique PR firm specializing in breaking stereotypes and creating new ways to connect with a new multicultural America. Our diverse DNA transcends accents, backgrounds and identities, what makes us different. Chévere!
Facts & Insights
What We Do
We are devoted to diversity & inclusion as a way to achieve equity in the Arts & Culture, Education, Health Care, Non-Profit, and Government sectors. Buenisímo!
Cultural Strategy
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Research and audience analysis
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Cros-cultural comms planning and implementation
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Campaign development
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Cross-cultural competency counsel and workshop
DEI Public Relations
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Multicultural community relations
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U.S. Hispanic engagement
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Events and partnerships
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Crisis and reputation management
Multicultural Media Engagement
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Media relationships
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Traditional and social media
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Social community management
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Social engagement and monitoring
The Newsroom
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Press releases and Op-ed
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Distribution and Dissemination
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Scripts and PSAs
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Spanish voiceover and spokesperson
LatAm Business Relationships
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Counsel on developing cultural empathy, fostering connections, and navigating regional nuances to build a successful business relationships in Latin America.
Meet Our Leadership
JENNY
MEDINA
MORRIS
Founder & Managing Director
Jenny created OC with the vision to bridge the cultural gap between organizations and multicultural audiences. 🌍 With over 25+ years of experience, she is a communications powerhouse. Previously, Jenny wrote advertorials introducing new consumer products to the Latin American wholesale market for Fortune 500 clients such as Procter & Gamble, Johnson & Johnson, and Gillette. She also produced a documentary about Inca culture for Yale University and led award-winning PR campaigns.
🌟 Notable achievements include registering 20,000 new Hispanic voters, surpassing Connecticut's Secretary of State's goal of 10,000. She also managed the reputation of National Penn Bank, named "People's Favorite Bank" in Pennsylvania, and raised awareness about human trafficking along the Tijuana-Baja California border. Additionally, she led PR plans for The Hospital of Central Connecticut, Hartford Foundation for Public Giving, and Northeast Utilities (now Eversource), to name a few.
Born and raised in Lima, Perú, Jenny began her career as a journalist during the dictatorship of Alberto Fujimori and the Presidency of Alejandro Toledo. 📰 She authored exposés on government issues, served as a correspondent at The Congress of the Republic of Perú, and wrote human interest stories for prominent Latin American media outlets such as Radio Programas, Panamericana Television, Caretas, and Gente magazine. This experience ignited her passion for social issues and deepened her understanding of cultural nuances.
In her spare time, Jenny serves on the programming committee for the New Haven Documentary Festival 🎥 and enjoys travelling, reading, and listening to podcasts.
